89-01

Peterson, Robert A., Gerald Albaum, and Nancy M. Ridgway (1989) "Consumers Who Buy From Direct Sales Companies," Journal of Retailing, 65, Number 2 (Summer), 273-286.(SSCI)

89-02

Wotruba, Thomas R. (1989) "The Effect of Goal-Setting on the performance of Independent Sales Agents in Direct Selling," Journal of Personal Selling & Sales management, 9(spring), 22-29..

90-01

Wotruba, Thomas R. (1990a) "Full-time vs. Part-time Salespeople: A comparison on job satisfaction, performance, and turnover in direct selling," International. Journal of Research in Marketing 7, 97-108.

90-02

Wotruba, Thomas R. (1990b) "The Relationship of Job Image, Performance, and Job Satisfaction to Inactivity-Proneness of Direct Salespeople,"  Journal of Academy of Marketing Science, 18(2),113-121.

90-03

Wotruba, Thomas R. (1990) "A Comprehensive Framework for the Analysis of Ethical Behavior, with a Focus on Sales Organizations,"  Journal of Personal Selling & Sales Management, 10(spring),  29-42.

91-01

Wotruba, Thomas R. and Tyagi, Pradeep. K. (1991) "Met expectations and turnover in direct selling,"  Journal of  Marketing ,55,  24-35.(SSCI)

92-01

Albaum, Gerald (1992) "Current Status and Future Directions for Research on Direct Selling Channels," Journal of Marketing Channels, 2 (No 2), 95-117.

92-02

Barnowe, J. Thad and David E. Mcnabb (1992) "Consumer Responses to Direct Selling Love, Hate…Buy?" Journal of Marketing Channels, 2 (2), 25-40.

92-03

Enis, Ben M. (1992) "Direct Selling Channels: An Appraisal of Key Strategic Issues," Journal of Marketing Channels (Winter),  3-23.

92-04

Ingram, Thomas N. (1992) "The Role of Personal Selling in Direct Sales Organization," Journal of Marketing Channels, 2 (No 2), 57-70.

92-05

Teer, Harold B., Jerome J. Tobacyk, and Lyndon E. Dawson, Jr. (1992) "Sex-Role Self-Concept and Direct Sales Success in Minority Saleswomen," The Haworth Press, Inc., 71-77.

92-06

Schwartz, Martin L. (1992) "Directing Selling: A Multinational Strategy," Journal of Marketing Channels, 2 (No 2), 79-93.

   92-07

Wotruba, Thomas R. and Pradeep K. Tyagi (1992) "Motivation to Become a Direct Salesperson and Its Relationship with Work Outcomes," Journal of Marketing Channels (Winter), 41-56.

92-08

Wotruba, Thomas R. (1992) "Direct Selling in the Year 2000 ,"  In R. A. Peterson, R. A., The Future of U.S. Retailing. Quorum Books, New York.

93-01

Brown, Steven P. and Robert A. Peterson (1993) "Antecedents and Consequences of Salesperson Job Satisfaction: Meta-Analysis and Assessment of Causal Effects," Journal of Marketing Research, Volume XXX (February), 63-77.(SSCI)

93-02

Gianotten, Jenk J. and Will J. M. Reijnders (1993) "Political and Economic Conditions Affecting Entrepreneurship in Non-Store Retailing in Europe," The International Academic Symposium on Non-Store Retailing, FEDSA.

93-03

Martenson, Rita (1993) " Cross-cultural Differences in Non-Store Retailing Consumer Behavior," Non-Store Retailing: The International Academic Symposium on Non-Store Retailing, FEDSA.

93-04

Peterson, Robert A. and Gerald Albaum (1993) "Non-Store Retailing in the United States," The International Academic Symposium on Non-Store Retailing, FEDSA.

93-05

Stewart, David W. (1993) "Integrating the Marketing Mix: Coordination of Non-Store Retailing Programs," The International Symposium on Non-store Retailing, Berlin FEDSA.

93-06

Tietz, Bruno (1993) "Non- Store Retailing in Europe," The International Academic Symposium on Non-Store Retailing, FEDSA.

93-07

Wotruba, Thomas R. (1993) "Self-Regulation and Ethics: At the Industry Level, from Domestic to Global, Applied to Direct Selling," The International Symposium on Non-Store Retailing, Berlin FEDSA.

94-01

Brown, Steven P. and Robert A. Peterson (1994) "The Effect of Effort on Sales Performance and Job Satisfaction," Journal of Marketing vol.58 (April), 70-80.(SSCI)

95-01

Peterson, Robert A.  Steven P Brown, and Michael P. Cannito (1995) "An Exploratory Investigation of Voice characteristics and Selling Effectiveness," Journal of Personal Selling & Sales Management, Volume XV Number 1 (Winter), 1-15.

95-02

Berglund,  Anders (1995) "Ethical and Regulatory Issues in a Swedish Perspective," An International Academic Symposium:143~188, 26-29 March 1995.

95-03

Bauer, Andras (1995) "Direct Selling and Marketing Education," An International Academic Symposium:233~238, 26-29 March 1995.

95-04

Futrell, Charles M. (1995) "The Relationship of Direct Selling to Teaching Personal Selling and Sales Management at the University Level," An International Academic Symposium:215~232, 26-29 March 1995.

95-05

Millar, Carla (1995) "Direct Selling and Consumers' Values in Central and Eastern Europe," An International Academic Symposium:33~62, 26-29 March 1995.

95-06

Peterson, Robert A. (1995) "What Is Direct Selling?"  An International Academic Symposium: 17~32, 26-29 March 1995.

95-07

Parker, Anthony J. (1995) "Direct Selling :Factors Influencing Consumer Purchase Decisions," An International Academic Symposium:63~86, 26-29 March 1995.

95-08

Roche, Imelda (1995) "Managing a Direct Selling Organization," An International Academic Symposium:105~128, 26-29 March 1995.

95-09

Rosenbloom, Bert (1995) "Direct Selling As A Channel of Distribution," An International Academic Symposium:129~142, 26-29 March 1995.

95-10

Xardel, Dominique (1995)"Direct Selling and Direct Marketing: Synergies or Pitfalls? " An International Academic Symposium: 189~214, 26-29 March 1995.

95-11

Brodie, Stewart(1995)"Sales force Turnover in Direct Selling Organisations in the United Kingdom and France," University of Keele.

96-01

Dominique, Xardel and Pierre Desmet (1996) "Catalogs and Direct Selling Organizations: Fast Track or Slow?" DMA-DMEF 1996 - October New Orleans.

96-02

Peterson, Robert A. and Thomas R. Wotruba (1996) "What is Direct Selling? ---Definition, Perspectives, and Research Agenda," Journal of Personal Selling & Sales Management, Volume XVI, Number 4 (Fall), 1-16.

96-03

Wotruba, Thomas R. and Marie Pribova (1996) "Direct Selling in an Emerging Market Economy: A Comparison of Czecg/Slovak and US Market Characteristics and Buying Experiences," The International Review of Retail, Distribution and Consumer Research 6:4 (October).

97-01

Chen, Der-Fa Robert (1997) "The Comparison of Marketing Schemes between the Life Insurance Business and the Network Marketing Business in Taiwan," 1997 Academy of Marketing Conference . Manchester, UK.

97-02

Wotruba, Thomas R.(1997)  "Industry Sel-Regulation: A Review and Extension to a Global Setting," Journal of Public Policy & Marketing, vol. 16(spring), 38-54.(SSCI)

98-01

Chen, Der-Fa Robert, Pei-Yi Chen & Shiuh-Tarng Cheng (1998) "The Common Product Traits among Popular Multi-level Marketing Products," 1998 Joint International Conference on Contemporary Management and Comparative Management, Proceedings p.p. 264-272.

98-02

Chen, Der-Fa Robert, Shen-Shan Liou & Chien-Chih Chou (1998) "The Tax Consideration for the Operations of Network Marketing Distributors,"  1998 Joint International Conference on Contemporary Management and Comparative Management, Proceedings p.p. 146-155.

98-03

Chen, Der-Fa Robert, Lih-Jiuan Jeng & Chien-Chih Chou, (1998) "A Study of Consumers Who Buy from MLM Channel in Taiwan," 1998 Asia Pacific Decision Sciences Institute Conference, Proceedings p.p. 205-211.

98-04

Chen, Der-Fa Robert, Shu-Yin Wang & Shiuh-Tarng Cheng (1998) "The Success Factors for Direct Selling Business," 1998 Asia Pacific Decision Sciences Institute Conference, Proceedings p.p. 17-23.

98-05

Brodie, Stewart , Richard Berry and Alexander Kleger(1998) "Public Perceptions of Direct Selling in the United Kingdom," University of Westminister Press, Research Report No.2-1998.

98-06

Brodie, Stewart and John Stanworth(1998) "Independent Contractors in Direct Selling: Self-employed but missing from official records," International Small Business Journal, Vol. 16, No. 3.

00-01

Brammsen, Joerg and Stefan Leible(2000) "Multi-Level-Marketing in the system of German Law of Unfair Competition," Consumer Law Journal, 247-284.

00-02

Pratt, Micheal G. (2000) "The Good, the Bad, and the Ambivalent: management Identification among Amway Distributors," Administrative Science Quarterly, 45 ,456-493.(SSCI)

00-03

Grayson, Kent(2000) "A Comparative Study of Attitudes and Practices of Retail Workers, Franchise Managers, and Direct Sellers in Germany and the United Kingdom "

01-01

Wnag, C. C. L. (2001) "The Rise and Fall of Direct Selling in China: Lessons for International," Journal of International marketing and marketing research, 139-151.

01-02

Wotruba, Thomas, Lawrenece B. Chonko and Terry W. Loe (2001) "The Impact of Ethics Code Familiarity on Manager Behavior," Journal of Business Ethics, Vol.33, 59-69.(SSCI)

02-01

Brodie, Stewart , John Stanworth and Thomas Wotruba   (2002) "Direct Sales Franchises in the UK: A Self-Employment Grey Area," International Small Business Journal, Vol. 20, No.1, 53-76. (SSCI)

02-02

Brodie, Stewart , John Stanworth and Thomas Wotruba   (2002) "Comparisons of Salespeople in Multilevel vs. Single Level Direct Selling Organizations," Journal of Personal Selling & Sales Management, Volume XXII-No.2(spring), 67-75.

02-03

Nat, Peter J Vander and William W Keep(2002) "Marketing fraud: An Approach  for Differentiating Multilevel Marketing from Pyramid Schemes," Journal of Public Policy & Marketing; Spring Vol. 21, No1, 139-151.(SSCI)

02-04

Chonko, Lawrence B., Thomas R. Wotruba and Terry W. Loe (2002) "Direct Selling Ethics at the Top: An Industry Audit and Status Report ," Journal of  

Personal Selling & Sales management, Vol. XXII, No.2(spring), 87-95.

02-05

Lan Pei-Chia (2002) "Networking Capitalism: Network Construction and Control Effects in Direct Selling  ," Sociological Quarterly Vol.43, No.2 165-184.(SSCI)

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06-01